The highly anticipated new Audi R8 previewed today at the Paris Motor
Show not only offers a unique driving experience. It offers an amazing
music experience too.
The new R8 is the world’s first sports car fitted with a Bang &
Olufsen audio system. ‘It is the finest sound system ever fitted to a
sports car,’ says the managing director of Bang & Olufsen
Automotive, Jens Peter Zinck.
The Bang & Olufsen Sound System has been designed, engineered and
developed specially for the Audi R8. It has 12 speakers driven by 10
discrete channels of amplification and digital signal processing,
producing a total amplifier power of 465 watts. The technology is
supported by a special visual experience, including machined and
anodised aluminium, enhancing the attractive interior of the R8.
Bang & Olufsen engineers worked closely in conjunction with Audi
engineers to produce the richest audio experience possible, while also
supplementing the total driving and ownership experience. Under
acceleration, for instance, the music compensates rather than
eliminates the R8’s distinctive engine note.
This is Bang & Olufsen’s second collaboration with Audi, and
follows the Advanced Sound System specially designed, engineered and
developed for the Audi A8 and S8. It was recently voted ‘best sound
system’ by a jury of 69 automotive journalists at the Auto Interiors
Show in Detroit.
‘We are delighted to be expanding our cooperation with Audi,’ says Mr
Zinck. ‘Today you can buy very exclusive sports cars with sound systems
that don’t reflect the same values. We believe those interested in
high-end sports cars deserve a great sound system for their cars. With
this new sound system we are demonstrating our ability to tailor-make
Bang & Olufsen systems for different types of cars.’
Heike Träger, Head of Product Marketing at Audi Sports Cars, agrees.
‘The new Audi R8 will contribute to attaining a long-term objective for
Audi: leadership in the prestige sector. The model is key to enhancing
the sporty and emotional appeal of the Audi brand and Bang &
Olufsen has contributed to this by developing a marvellous sound system
specially for the new Audi R8.’
The Bang & Olufsen Sound System is an option on all Audi R8s.
Deliveries of the new car, using the new sound system, are likely to
begin next spring.
Specifications:
Surround sound playback through 12 loudspeakers:
1 x subwoofer – 130 mm in bass reflex cabinet
2 x front door woofer – 200 mm
1 x centre speaker – 35x70 mm
2 x front midrange speaker – 80 mm
2 x front tweeter – 25 mm
2 x rear tweeter – 25 mm
2 x rear midrange-woofer – 168 mm
10-channel amplifier with a combined power output of 465 watts
Digital Signal Processing (DSP)
Vehicle Noise Compensation with microphone input to analyse engine and different frequency bands
True Image™: Proprietary Bang & Olufsen 2-to-5.1 channel upmix algorithm
Tailor made for the Audi R8 as regards both design and sound design
Designed by David Lewis
The price for the Bang & Olufsen Sound System is approximately £1,200
To contribute to a discussion on the
Bang & Olufsen Audio For New Audi R8 click here
