COOPER TIRE & RUBBER COMPANY (NYSE: CTB) hit the ground running as the season opener fired up this past weekend, April 6-8, on the downtown streets of Las Vegas, Nev., when the drivers went head-to-head at the Vegas Grand Prix – Round 1 of the 12-race series for the start of the 2007 Cooper Tire Champ Car Atlantic Championship season...
Cooper has an in-game presence in the form of car decals, 10 branded billboards and three storefronts throughout the game’s cityscape as well as a Cooper-branded race.
Additionally, the Cooper Zeon 2XS, used by all Cooper-sponsored drifters in reality, will be prominently featured in the game’s only drift track...
COOPER TIRE & RUBBER COMPANY will share the spotlight at its news conference in Las Vegas today at the 2006 SEMA Show, the biggest automotive specialty products trade event in the world. Along with announcements about company, brand and product news, Cooper and new motorsports partner the Champ Car Atlantic Series will unveil the new look and feel of the Atlantic Championship, as well as details about Cooper’s support of the series.
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